Satyajit and Ajinkya Hange, the dynamic duo behind Two Brothers Organic Farms, have redefined the meaning of modern Indian farming. Born in Bhodani village, Maharashtra, both brothers took the conventional route to success—secured MBA degrees, entered the banking sector, and climbed the corporate ladder. Yet, a deeper calling led them back to their roots. In a world chasing instant growth, they chose to nurture soil, restore tradition, and create a legacy based on honesty and sustainability. Today, their farm stands as a beacon for organic produce, ethical practices, and rural revival. Their transition wasn’t just a career change—it was a movement. From turning barren land into thriving soil ecosystems to building a global organic brand, they’ve inspired thousands of farmers and urban consumers alike.
From Banking Suits to Farming Boots
The Hange brothers leaving their banking jobs to farm
After years in the financial sector, Satyajit and Ajinkya felt disconnected from the impact they were making. Long hours in Mumbai’s corporate world led them to reevaluate life’s purpose. The answer was waiting back home—on ancestral farmland that had been neglected for decades. With little practical experience but fierce determination, they traded boardrooms for bullocks. It was more than nostalgia—it was about restoring pride in farming. Their early days were riddled with challenges—soil degradation, lack of trust from villagers, and a complete absence of market access. But they persisted, learning from local elders and experimenting with natural farming techniques. Their honesty and transparency began to win hearts, both locally and online.
Building a Sustainable Brand Rooted in Soil
Organic produce and branding from the farm
The brothers were clear: they wouldn’t just grow food—they’d grow trust. From desi cow ghee to jaggery, every product came from their soil, processed on-site, and transparently labeled. Their farm became an open classroom for those curious about regenerative farming. The Two Brothers Organic Farms brand emerged with authenticity at its core. It wasn’t long before NRIs and health-conscious citizens worldwide started ordering their products. But they didn’t stop there—they reinvested profits into farmer training, animal welfare, and soil health programs. This blend of commerce with conscience became their signature.
Empowering Rural Communities
Training and employment initiatives in Bhodani and surrounding villages
One of the brothers’ proudest achievements is the creation of local jobs and micro-enterprises. From training local women in food processing to creating packaging units, the Hange brothers ensured that success didn’t just stay within their farm gates. They empowered surrounding communities with skills, infrastructure, and most importantly—dignity. Today, the once-overlooked village of Bhodani is on the map, not just as a farming success story but as a model for inclusive rural development.
Global Reach with a Local Heart
Organic products shipped worldwide
Today, Two Brothers Organic Farms exports to over 40 countries and is backed by a strong online presence. But the brothers haven’t let scale erode values. They still advocate for living soil, sustainable food chains, and farmer-first policies. They document every farming step, share educational content, and invite others to visit the farm. Their story has become a global case study in how traditional wisdom, when fused with modern entrepreneurship, can change lives and landscapes alike.
A Story Rooted in Soil, Grown with Integrity
Satyajit and Ajinkya Hange have shown that farming can be a powerful act of rebellion—against chemical dependence, broken food systems, and urban disconnection. Their journey proves that with vision and resilience, soil can be not just a means of livelihood, but a platform for national and global transformation.
